It’s the holiday season, the most profitable time of the year, especially for small business owners. Regardless of how eager you are to tell your customers that Black Friday sale is on in your store and that your products are ready for grabbing, make sure that you do it with an inviting call to action. …
The Fear of Sounding Salesy: How to Sell Without Selling Read More »
The holiday season is just around the corner: Halloween, Singles’ Day, Black Friday, Cyber Monday, and Christmas. No wonder most businesses make a huge percentage of their sales in the final quarter. Let’s make sure that your e-commerce business is ready for this most hectic and most wonderful time of the year!
How many times have you found yourself with your finger hovering above that ‘Boost Post’ button? It’s there, it’s quite inviting and promising, but before you go ahead and hit it, make sure that you know that this is the right path for you. As a small business owner, you can’t afford to waste money …
Boosted Posts vs. Facebook Ads: What’s the Right Choice for You? Read More »
When was the last time you checked your Instagram Story insights? How often do you notice that people choose to leave your stories before they reach the very ending? How to keep their interest long enough to transmit your message entirely? Having well-designed, planned, and on-brand Instagram Stories is very useful for selling your business …
When I started my journey and decided to set up a business on Instagram, I thought followers were everything. My belief was that a huge followership would give my business credibility and increase reach of my profile to more potential customers. So I put focus on content and reached out for support to people with …
Why do You Have Followers on Instagram, but No Paying Clients? Read More »
First impressions matter, right? The first thing that people see when they come across your Instagram profile are your profile picture and your bio. You should see them as a way to resonate with your audience and to establish brand recognition. You want your followers to recognise your brand and to be excited about your …
